Frisa Performance Group Powersports + Automotive Dealerships

Sell more units. Build a team that can do it again.

Matthew Frisa helps powersports and automotive dealerships sharpen the sales process, raise team execution, and turn coaching into repeatable results.

Practical work that moves the board.

Sales process audits

Find where opportunities stall, handoffs break down, and good leads slip away—then build a clearer path from first contact to delivery.

Team training

Sharpen the conversations, habits, and accountability that turn individual effort into consistent dealership-wide execution.

Ongoing coaching

Keep the improvements alive with direct follow-through, real-world problem solving, and a steady focus on performance.

Led from the floor, not from a slide deck.

Matthew brings more than 18 years of powersports sales experience to every engagement. He understands the pressure of the number, the pace of the floor, and what it takes to get a team pulling in the same direction.

  • Sales Manager at Republic Harley-Davidson
  • Previously with Team Mancuso Powersports
  • Led a nationally recognized sales team

Ready to see what your sales team can do?

Call or email Matthew Frisa